I am currently teaching an E-marketing course at Haigazian University, and we have our own hashtag on Twitter.
I am currently teaching an E-marketing course at Haigazian University. I find it very boring to teach E-marketing in a book especially when we are just talking about the fascinating aspects of E-marketing without using them. I personally believe in experiential learning and that when students practice what we are discussing in class they will get the best of it.
I met a gentleman not a very long time ago and he had mentioned that now Twitter is being used in class. I loved the idea! What better way to teach students to be brief and straight to the point then ask them to tweet at least once during the course about new information they learned that is worth sharing? I asked my students if they had twitter accounts, to my surprise all of them had but not all of them were active. University offered free Wi-Fi which made it easier for me to implement my idea.
You have to see the look at my students’ face. Some were puzzled, others shocked, others with large smiles (those who were active tweeps). I was standing there with a smile on my face, satisfied with my suggestion. I had asked for the right thing! It would be unfair to send students majoring in marketing to the market without any knowledge about twitter, at least the basic ones. Then I told them that I will be grading them for their tweets, to make sure that they will take this assignment seriously.
And here we go, if you want to tune in to my students notes just check #huadc244.
Happy tweeting
